How to Build Lasting Influencer Relationships – Both Online and IRL
by Kristin Hoberman Influencer relationships are essential for any successful PR strategy. But behind every seamless partnership or viral piece of content is a thoughtfully nurtured connection that often starts online and deepens in real life. Whether you’re emailing or chatting face-to-face at an event, building authentic influencer relationships requires intention, personalization, and follow-through. Here’s my approach to building these relationships! 1. Start with Thoughtful […]