Josslynne Welch

Josslynne began her career as an LPR intern in 1998. Having grown up at the agency, she has been instrumental in building the business from a three-person shop to the current team of powerhouse PR professionals known for delivering results that matter. During her 25-year tenure, Josslynne has worked with industry-changing entrepreneurs, leading global play companies, and innovative start-ups, providing her with deep expertise in the kids and family space and a diverse network of trusted peers. Josslynne is equally passionate about the work we do as she is the people who make it happen, and finds great fulfillment in nurturing talent and mentoring the next generation of leaders. Today, she leads LPR with candor and compassion – and as our clients can attest, she is always available for gut checks, counsel, or a cocktail.

Kaylie Easton

Kaylie started her career as an account coordinator with LPR in 2008, and over time has served a broad spectrum of clients reaching kids and families along with industry associations spanning toy and licensing. She is passionate about the role PR plays in brand building, and has worked with some of the biggest – from icons like Pokémon, Schwinn, and Ringling, to startups with standout stories like Ageless Innovation and Playper. With over 15 years of expertise, Kaylie has led high-profile product launches, strategic brand campaigns, and once fielded Q&A between One Direction and hundreds of screaming fans. Today, she oversees all client accounts at the agency and ensures the work delivers what we promise.

Tara Wood

An integral part of the LPR team since 2011, Tara has the magic touch when it comes to creative activations, events, mailers, and branded experiences that connect audiences to our clients in memorable, tangible ways. Her love for party planning is so strong that she leads our very own PPC (Party Planning Committee) and has a hand in planning all our internal agency events.

Maria Ryder

From when she started as an intern in 2013 till now, Maria has used her creativity and excitement to tell stories and create experiences for her clients that have ranged from iconic consumer product properties like Monopoly, Play-Doh, and Disney Princess to up-and-coming brands like KidKraft, Healthy Roots Dolls, Millie Moon and more.  When she’s not shopping, Maria is almost always in the kitchen baking up something new for her family to try.  

DeAnna Varilias

DeAnna’s career has spanned publicity efforts to support brands both big and small. From premier theatrical releases and consumer product launches with Hasbro, Star Wars, and Marvel (among others!) to supporting new-to-market DTC brands and thought leadership campaigns— DeAnna thrives on thinking creatively about her clients to craft meaningful media and influencer opportunities that resonate. Outside of office hours DeAnna strikes a balance between couch potato and nature-lover as both a huge film junkie and avid backyard gardener.

Marissa Lambert

Passionate about PR, Marissa loves watching an idea go from a scribble on the board to a full blown, successful campaign. She’s honed her media relations prowess and social savviness on clients including Build-A-Bear Workshop, schleich®, and KidKraft. A true animal lover, off the clock you can find Marissa snuggling up with her six pets and catching up on all things Bravo!

Jess da Cunha

Jess’s PR experience spans a wide variety of brands in the business, tech, lifestyle and family entertainment space including Ringling, Instant Brands and Kamik. With a passion for speaking and communicating with others, she loves to help brands bring their small ideas into full-blown success stories. After hours, you can find her binging the latest reality tv and keeping up with the all the hottest pop culture news!

Kristin Hoberman

With a passion for communications and a drive to help bring stories to life through media and influencers, Kristin is the foundational support across a wide variety of clients spanning toys and games, lifestyle, live entertainment, and education. She is equally passionate about pop culture and stays up to date on all the latest celebrity gossip. You can frequently catch Kristin challenging herself to new hobbies – like painting!

Cristina Lenoci

Cristina is an enthusiastic and driven storyteller with a passion for building connections. With a strong background in communication and a love for public relations, she is excited to bring fresh ideas and a creative approach to her team. Cristina’s long-standing love of reading fuels her work with clients like Disney Publishing Worldwide and National Geographic, turning them into true passion projects. When she’s not reading, you can find her trying out new restaurants, binge-watching her favorite TV shows, or out for a run.

Julia Higgins

A huge fan of all things pop culture, Julia enjoys keeping up with the latest trends to craft creative ideas for clients. From organizing influencer campaigns for brands such as EastPoint Sports and Pokémon to rolling into media coverage for Schwinn Bikes and Hess Toy Trucks, she loves to see a brainstorm come to life. Always on the hunt for celebrities, she can’t help but explore the streets of Hoboken for A-Listers (and once even saw Taye Diggs filming!)

Jenna Schwartz

Jenna began her career at LPR as an intern – immediately impressing everyone with her PR skillset.

When she’s not playing with the latest toys from her clients, she’s discovering new influencers and exploring all the creative avenues social media has to offer. She is always first to spot a trend, identify a newsworthy media angle, and knows all the latest celebrity gossip. After hours, you can find Jenna checking out the latest restaurants or getting last minute tickets to Broadway Shows.

Christie Ziv

Christie is a smart, confident, and strategic leader with more than a decade of experience under her belt at LPR. Her intense work ethic and love for the job have allowed her to successfully execute global campaigns, newsworthy product launches, and exciting media events for some of the worlds’ most iconic, beloved brands in the kids’ and family entertainment space, including Pokémon, Hasbro, Schwinn, Hess Toy Trucks, Disney Publishing Worldwide, and countless more. Her fun fact, which she never fails to tout, is that she is a triplet! (No, they are not identical. And, no, they cannot read each other’s minds. But they do finish each other’s sentences… sometimes!)

Beth Kimmerling

Beth has more than 20 years of experience in a wide range of consumer-facing industries, including toy, pet, consumer healthcare, restaurant, and hospitality, to name a few. She loves the challenge of developing fresh strategy and creative concepts to craft holistic campaigns that drive meaningful results for our clients. Now a mom (and grandma!), Beth still proudly touts her hula hooping skills, which she once showed off in a toy segment on the Today Show!